Search Results for content marketing

The Staffing Marketing Tool That Takes the Mystery Out of Marketing

Preventing your brand messaging from getting lost in the chatter may be one of the most difficult challenges facing members of the staffing industry today. Your clients and candidates have no shortage of staffing firms to select from, most of which claim equal expertise or offer a comparable value proposition. To be noticed, let alone … Continued

Check Out How Marketing Automation Tools Can Help Your Staffing Business Grow!

Staffing professionals are always busy with placement tasks, leaving little time for marketing to expand business opportunities. This is especially true for small businesses whereas everyone usually has to “pitch-in” with other departments and tasks. Marketing automation software is an option that may be considered by staffing firms when they are looking to make a … Continued

Inbound Marketing for Staffing Agencies: Why It Is Not a Waste of Time

The sales game has changed. The days of heavy reliance on cold calls, paid advertisements, and direct mailers are gone. Now, customers have access to an endless world of information on the Internet, making their own purchase decisions before ever stepping foot in a store. Buyers are now barricaded, equipped, and armed with the powerful … Continued

Viral Marketing & LinkedIn®

“Viral Marketing” is a term used to describe techniques that use social media in order to increase brand awareness and various other marketing goals. Typically, this type of marketing will appeal to individuals that have high social networking potential. The key to this type of marketing is that “word will spread” by individuals communicating within … Continued

Power Marketing with your ATS!

A day in the life of a recruiter can be quite hectic. There are many responsibilities that need to be addressed and staying on top of them is crucial. You want to be successful as an individual recruiter, but the success of the staffing company as a whole is important too. Don’t lose top talent … Continued

Tips for Marketing Your Recruiting and Staffing Firm Online

This is a guest post by Andy Granger: Recruiting and staffing firms have two types of clients–companies interested in hiring and people looking to fill open positions–and it so happens that the easiest way to reach both audiences is online. The internet is a very valuable marketing tool, and once you know how to use … Continued

What Should Staffing Software Do for You?

Has your staffing software been a major disappointment? Is it costing you more time and money than it makes for you? Ever wonder what the problem could be? You did the research, compared products and thought you selected the best software for your needs. How did the project go south? First, do you know your … Continued

A Crazy Little Thing Called Social Media

Let’s face it: social media is here to stay. 88% of business owners said social media increased their exposure, and 72% said it increased traffic to their site. Facebook has over 500 million users, with at least 50% of daily activity. It is the perfect opportunity to increase company exposure, customer engagement, and lead generation.  Twitter … Continued

Startup? Build a Business with Staying Power!

INTRODUCTION Are you thinking about starting a business in 2019, but don’t know how or even where to begin?  Terri Roeslmeier, founder, President and CEO of Automated Business Designs (ABD) presented “Startup?  Build a Business with Staying Power!” during her National Association of Personnel Services (NAPS) Lunch and Learn Webinar last Friday.  Terri gave an … Continued

The Most Attended Midwest Staffing Conference! Did you miss it?

On May 22nd-23rd, 240 staffing and recruiting professionals gathered together for what turned out to be the most attended Midwest Staffing Conference yet! The conference featured 10 different speakers, 17 dynamic presentations/breakout sessions, and 23 vendor sponsors. The atmosphere was bustling! The conference is the largest in the Midwest and is co-sponsored by the Illinois … Continued